Canada Today
79.9%
of the workforce growth is driven by immigrants.
> 1.3 Million
New immigrants settled permanently in Canada between 2016 and 2021 (a new record).
9.6 Million
Of Canadians identify as a member of a visible minority group.
1 in 3
Of all children in Canada have at least one parent born abroad
20 YEARS IN THE MAKING
With 20 years of experience, Ethnique Media has built a broad media network that assures clients a notable visibility within the community; no matter the audience and no matter the platform.
Recent Blogs
Championing Diversity: The Indispensable Role of Multicultural Engagement in Canadian Financial Institutions
In the rapidly evolving multicultural landscape of Canada, financial institutions are faced with the challenge and opportunity to serve a diverse population. Where having a multicultural […]
What Census 2021 Reveals About Multicultural Consumers: Insights for Marketers
An oft-repeated truism in the world of “Mad Men” is that brands need to “connect” with their audiences in order to generate awareness, build customer loyalty […]
Media Planning & Buying
Media planning is the process of strategically selecting a mix of media platforms to place ads over a period of time in order to achieve an […]
Reaching the Chinese Market in Canada: Strategies and Opportunities
The Chinese community in Canada represents a significant and influential market segment that offers immense opportunities for businesses. With a rich cultural heritage and diverse consumer […]